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Instapage Waitlist Integration

Why use LaunchList with Instapage?

Instapage is a high-converting landing page platform, but it has no built-in referral system or viral waitlist mechanics. LaunchList drops into any Instapage page via its HTML widget and adds a full referral loop — no extra tools, no subscription.

What you get:

  • Viral referral program — every signup gets a unique referral link that moves them up the waitlist
  • Fraud detection — disposable email blocking, MX validation, and behavioral scoring on every submission
  • Real-time leaderboard — drives competitive sharing directly on your landing page
  • CSV export — download your full list any time
  • Free plan — up to 100 submissions, no credit card required

Setup takes under 3 minutes using Instapage's HTML widget block.

Step 0 - Get form key
To integrate the embed widget on the Instapage website, first, you need a LaunchList form key which you can get from the integration page. Form key

Embed Form

Step 1 - Add a widget script into <footer> section

  • Go to your Site Editor
  • Click Javascript on the right sidebar and then select Footer element
  • Paste the below script into the Code text area and click Save to save
<script src="https://getlaunchlist.com/js/widget.js"></script>

Instapage add script to footer section

Step 2 - Add the form code into Instapage HTML block

  • Go to your Site Editor
  • Click <> icon to add a HTML element in your page
  • Click Edit and paste the below code into it
  • Make sure you have replaced the FORM_KEY with your key from Step 0
<div class="launchlist-widget" data-key-id="FORM_KEY" data-height="180px"></div>

Instapage add embed block

Once saved, you'll see the waitlist widget on your Instapage live site. Please note that you'll have to preview or update the live site to view the embed widget.

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